Customer Avatars Block
What This Block Does
Customer Avatars blocks showcase real customer profile photos alongside customizable text messages to build social proof and trust. The overlapping avatar design with verified badges creates an authentic, trustworthy appearance that encourages new customers to engage.
Perfect for: Social proof sections, testimonial areas, product pages, landing pages, trust indicators, community showcases
How to Add It
Step 1: Add the Customer Avatars Block
- In your Shopify admin, go to Online Store → Themes
- Click Customize next to your live theme
- Navigate to any section that supports blocks
- Click Add block and choose Customer Avatars Block from the list
Step 2: Configure Your Avatars
- Set the number of avatars to display (1-6)
- Upload customer photos for each avatar slot
- Customize the top and bottom text messages
- Preview how it looks with your content
Key Settings to Configure
Avatar Images
Number of Avatars: Choose how many customer photos to show (1-6)
- Sweet spot: 4-6 avatars create good social proof without being overwhelming
- Pro tip: Odd numbers (3, 5) often look more natural than even numbers
Avatar Photos: Upload real customer images
- Best practice: Use genuine customer photos when possible with permission
- Image quality: Square photos work best (profile pictures, headshots)
- Diversity: Include diverse customers to appeal to your entire audience
Social Proof Text
Top Line Text: Main message about your customers
- Examples: "Join 10,000+ customers", "Trusted by professionals", "Happy customers"
- Keep it specific: Numbers and specifics are more credible than vague claims
Bottom Line Text: Supporting message or call-to-action
- Examples: "Shop with confidence", "See reviews", "Join the community"
- Be authentic: Match the tone to your brand and customer base
Pro Tips for Success
Social Proof Best Practices
- Use real photos: Authentic customer images are more trustworthy than stock photos
- Get permission: Always get consent before using customer photos
- Keep text truthful: Don't exaggerate numbers or make false claims
- Update regularly: Refresh avatars periodically to keep content current
Common Mistakes
- Stock photo avatars: Obviously fake or stock photos reduce credibility
- Outdated photos: Old or irrelevant images can confuse customers
- Overstated claims: Exaggerated numbers in text can backfire if discovered
- Poor image quality: Blurry or low-resolution avatars look unprofessional